Excellence in eCommerce

The UK eCommerce Awards are back for 2026! This year’s awards will take place virtually to make them accessible and inclusive for everyone.

Welcome to the UK eCommerce Awards

The UK eCommerce Awards honour the very best in online retail, celebrating the businesses, teams, and innovators who are shaping the future of digital commerce.

From exceptional websites and cutting-edge platforms to powerful software solutions and high-impact campaigns, the awards highlight the achievements that are pushing the industry forward and raising standards across the sector.

The categories showcase the full breadth of eCommerce excellence, recognising standout website creativity, breakthrough technologies, and software that is transforming how we buy and sell online. We also shine a spotlight on the marketing campaigns, in-house teams, agencies, and individuals who are redefining what’s possible through innovation, strategy, and customer-focused thinking.

Join us as we celebrate innovation, champion creativity, and honour the trailblazers shaping the future of eCommerce in the UK.

The Winner’s Announcement

The UK eCommerce Awards will be going virtual this year, opening the doors to an even more inclusive and accessible celebration.

The virtual format allows us to bring together the very best of the UK eCommerce industry from anywhere in the country, creating a dynamic, engaging experience that ensures outstanding achievements are recognised and celebrated on a bigger, more connected stage than ever before.

Brought to you by Don’t Panic, in association with Glass Atlas, the UK eCommerce Awards are judged by esteemed industry experts and follow an ethical and robust two-step judging process that eCommerce clients and talent can trust.

The awards are accredited as ‘Outstanding’ by the Independent Awards Standards Council.

Our Event Sponsors & Partners

PIMENTO
TRIBE GLOBAL
DON\'T PANIC
Boost
GLASS ATLAS

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Testimonials

Winning a UK eCommerce Award has been great for Craghoppers. Internally, it’s been great for the team to be recognised for all their hard work put in over the last 12 months. Externally, it’s prompted some great feedback and opened up some fantastic conversations with other great businesses. Alex Wall
Craghoppers
Since winning the B2C eCommerce Site of the Year, Whispering Smith have solidified their business as a key player in international wholesale fashion market. With the support of Fluid Digital and the award win, they have seen an increase in overall quality website traffic, attracting the possibility of new business from emerging fashion retailers and established fashion brands alike. Joshua Hobson
Fluid Digital
Working with Don’t Panic Events (co-founders of the UK eCommerce Awards) is an exciting new opportunity for Bloomreach, allowing us to join a world-class event by bringing together experts and acknowledging the great achievements of our e-commerce industry.
Bloomreach
It’s particularly rewarding to have the commitment and perseverance of our Mentioneers publicly recognised, as their hard work is at the heart of our platform and the service we offer to our clients. This award is further proof of the innovations we’re delivering in our bid to change the status quo of marketing.
Mention Me
We are thrilled to have won the UK eCommerce In-House Team of the Year Award as part of a phenomenal year for us. We have grown our team, grown engagement, created an agile change programme and developed a true omni-channel way of working. We’re extremely proud of what we’ve achieved and feel winning this award has been the best way for Matalan’s eCommerce team to celebrate. Paul Hornby
Matalan
We’re incredibly proud to be recognised as a standout contenderfor our hard work, attention to detail, and willingness to embrace new technologies for the benefit of our customers. Tristan Lynch
Roseland Furniture
This recognition is a true testament to our team’s drive to craft impactful, best-in-class digital experiences for brands worldwide. We are grateful to our partners for their invaluable support and to our clients, who trust us to bring their visions to life. Chris Harris
Rotate°
Being shortlisted for such a prestigious award underlines our commitment to creating eCommerce experiences that blend creativity with performance. For Absolute, this is not just about recognition – it’s about showing how thoughtful design and a structured UX process can transform customer engagement for premium brands.
Absolute Digital
The entry process was simple and well-structured. After submitting our application, choosing the right category was easy — and Best B2B Technology Solution fit us perfectly. We truly believe these awards are the most important in the industry. Elvin Ragip
Takeoff Digital
Being named a finalist at the UK eCommerce Awards is a moment of pride for the entire team. This project represents months of collaboration between technology, design, and operations. Being shortlisted is validation that we’re setting the standard for our industry.
alokai
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