The UK eCommerce Conference & Awards is a one-day symposium bringing together retail leaders, innovators and change-makers who are shaping the future of eCommerce.
Getting eCommerce right provides retailers with an unparalleled opportunity to dominate their niche, delight their customers and deliver profitable retail business. It requires the smart application of tech, carefully considered user experience, and thorough scrutiny of data for decision making.
On the 16th of September 2020, the UK eCommerce Conference & Awards is bringing together leaders in these areas with the single purpose to help you get these processes right, first time. From the ambitious small-scale startups to the heavy-weight champions, this event promises to give you the answers you need to succeed in eCommerce.
Agenda
| Time | Agenda |
|---|---|
| 9:30 | Registration |
| CX & THE CUSTOMER | |
| 10:00 | eCommerce in 2020 — Welcome, Setting the Agenda in 2020 Jon Woodall, Managing Director, Space 48 |
| 10:10 | Building a Culture of Impact and Empowerment – Mother of Invention Wendy Shand, Founder & Director, Tots to TravelFrom a near lifechanging pool accident, to a thriving and rapidly growing family resort brand, Wendy has reimagined the holiday experience for young children and families. Her own journey, coupled with her innovative thinking and creativity, has culminated into an award-winning, highly differentiated holiday company. Attend this year’s powerful UK eCommerce Conference to hear how Wendy took on the holiday and tourism sector, and won. |
| 10:40 | Replatforming in 2020 – 10 things that screw up replatforming projects and how to avoid them James Gurd, Independent eCommerce ConsultantNo eCommerce platform is 100% matched to any given business. It takes a process of careful evaluation to determine what platforms fits best with your operational needs. That’s where industry-expert James Gurd comes in. He’ll steer clear of the seductive buzzwords and the easy promises and give you what you need to make the best decision – frontline experience. |
| 11:00 | Accelerating eCommerce through UX experiments Daniel Alb, Head of UX, SmartBoxDaniel’s success in eCommerce isn’t simply down to the luck of the Irish. It’s down to experimentation, testing and learning. And in Daniel’s case, it’s about applying these practises to the magical world of UX. As Head of UX at Smartbox, Daniel knows what it takes for retailers succeed online. Want to know too? Buy your conference ticket today. |
| 11:20 | Refreshment Break |
| DATA & DESIGN | |
| 11:40 | Product Management Experience for Dummies Barry Thorn, AkeneoIt’s the age of omnichannel marketing. It’s time you get it right. The trick? Create compelling customer journeys consistently across your channels. Good thing Barry Thorn is on-hand to teach you how it’s done. He’s got the tips and tech to make you become a master in Product Experience Management (PXM). It’s time to take control of your product experience, it’s time to buy your ticket. |
| 11:55 | Panel Discussion – Providing the best eCommerce experience with Space 48, Cox and Cox, ParcelHub and PayPal Chair: Pete Robertshaw, Digital Commerce Consultant, Space 48For this interactive panel we ask, what does the ‘best’ eCommerce experience look like? To answer the question, we’ve got some of the best names from across eCommerce to share their thoughts. Get your questions ready, and join this interactive panel at the UK eCommerce Conference 2020. |
| 12:40 | Are we all addicted to spending too much with Google and Facebook? Are you ignoring profitable new channels? John Readman, Founder & CEO, Modo25John Readman, the inhouse and eCommerce marketing expert is ready to challenge if we should all still be spending the majority of our budget with Google and Facebook. If you’re ready to explore new profitable channels for your business, this no-nonsense presentation by John will highlight where is the best place to invest your pound online. Don’t miss it! |
| 13:00 | Lunch Break |
| INNOVATION & TRENDS | |
| 13:50 | Key Trends in Personalised User Experiences for Fashion and Beauty: Top Trends for 2020 Max Wilkinson, NostoPersonalisation in eCommerce, you’ve heard it before. But not like this. In this stand-out talk by industry-leader Nosto, Max takes a deep-dive into what retailers can do today, to improve their eCommerce tomorrow. See you there. |
| 14:05 | Are We Moving Too Fast? checkout.com and Trading Depot |
| 14:20 | What’s Stopping Your Customers from Buying? Bea Hopkins, Turtle Mat & Stacey Wilson, Infinity NationDo you know your customers as well as you’d like? Because there’s always more to learn. So, Bea and Stacey have teamed up in this dual-presentation to give you double the insights, double the traffic, and double the online conversions. Double down on your tickets to the UK eCommerce Conference, today. |
| 14:40 | Refreshment Break |
| 15:00 | The dangers of data-driven e-commerce Gareth Dunlop, CEO & Founder, FathomTime to shed some light on data. Because while the term data has become a mantra in the digital industry, it falls short in building up the big pictute of what matters to your customers. And ultimately, what makes the sale. Controversial right? Join Gareth on the 25th of March to find out more. |
| 15:20 | Creating amazing customer experiences on the email channel and beyond Marya Stevens, OmetriaAre your customers reacting to your eCommerce efforts? Are they engaged? Convinced? If you aren’t making sales, chances are the answer is no. Because in 2020, the customer experience is key. And you may not be doing it right. But that’s ok, because Marya is ready to showcase practical examples of retailers using email to get the results you want. |
| 15:40 | Keynote Presentation Kristal Ireland, eCommerce Director, Harry Hall International |
| 16:00 | Conference Close |
